Tactics that bring faster results, such as optimizing title tags, internal links, or fixing technical errors.
Ever feel like you are doing everything you can for your website’s SEO, but you are just not seeing results? I know how frustrating that is. It can feel like it takes forever to rank for anything. But what if I told you there are some simple, fast things you can do right now to get a quick boost? I am talking about something called Quick Win SEO. I have been in this game for 15 years, and I have learned that a few simple changes can make a huge difference. I am going to explain exactly what is Quick Win SEO and give you some simple, actionable tips to get results fast. You will walk away with a clear plan to improve your website’s performance today.
So, what is Quick Win SEO? It is a set of SEO tactics that give you fast results with a low amount of effort. Instead of waiting months to rank for a new keyword, you can make a few simple changes to get a quick boost in traffic. Quick wins are all about finding opportunities that are already close to ranking and giving them a little push to get to the top.
This is a major part of good SEO because it helps you get some quick wins that can motivate you to keep going. It is also a great way to show your boss or your clients that SEO is working. Quick wins are all about working smarter, not harder, and focusing on the things that will give you the most return on your time.
How Quick Win SEO Impacts Different CMS Platforms
The principles of Quick Win SEO apply to every website, no matter the CMS. Your platform is just the tool you use to make the changes. I am going to show you how to think about this with some of the most popular platforms. The goal is to make a few simple changes that will give you a big result.
WordPress
WordPress is a great platform for Quick Win SEO because you can easily make changes to your content. I recommend you use it to find old blog posts that are on page two or three of Google and update them. You can add more content, better images, and a clear heading to help them get to page one, which is a massive quick win.
Shopify
For Shopify, you can use Quick Win SEO by improving your product pages that are not getting enough traffic. I suggest you add more detailed product descriptions and better images to your product pages. You can also get more customer reviews, which can help a product page get more clicks and a higher ranking.
Wix
Wix makes it easy to edit your pages, which is perfect for Quick Win SEO. You can use it to improve your page titles and meta descriptions. I would also recommend you check your site for any broken links and fix them, as this can give you a quick boost in your SEO.
Webflow
Webflow’s design freedom allows you to make quick changes to your site’s content and design. I recommend you use it to add a clear call to action to a page that is getting a lot of traffic but not a lot of conversions. A clear and compelling call to action can be a huge quick win for your business.
Custom CMS
With a custom CMS, you have the most control to make quick changes. You can build a system that allows your content creators to easily update old content. I would also recommend you build in a system to track your site’s performance so you can easily find pages that are close to ranking and give them a little push.
How Quick Win SEO Applies to Different Industries
The concept of Quick Win SEO is the same for every business, but the way you apply it changes depending on what you do. It is all about finding the lowest hanging fruit that will give you the most results. I am going to show you how to do this for a few key sectors.
Ecommerce
For an ecommerce site, a Quick Win is a simple change that can lead to more sales. I recommend you add more detailed product descriptions and better images to your product pages. You can also get more customer reviews and testimonials, which can help a product page get more clicks and a higher ranking.
Local Businesses
For a local business, a Quick Win is a simple change that can lead to more customers. I suggest you make sure your Google Business Profile is perfect, with a lot of good reviews and all your information up to date. You can also get more local citations and mentions, which can help you rank higher for local searches.
SaaS
For a SaaS company, a Quick Win is a simple change that can lead to more qualified leads. I recommend you add more detailed information to your pricing page and create a clear call to action on every page. You can also add more customer testimonials and case studies to your site, which can help you get more sign-ups.
Blogs
For a blog, a Quick Win is a simple change that can lead to more traffic. I suggest you find old blog posts that are on page two or three of Google and update them with more content and better images. You can also create a new, long-form article that targets a keyword that you are already close to ranking for.
FAQ Section
What is the most important Quick Win for a new website?
The most important Quick Win for a new website is to get your Google Business Profile and local listings set up perfectly. This will help you get a lot of local traffic and a lot of positive signals to Google, which can help your SEO a lot.
How can I find out what pages are close to ranking?
You can use Google Search Console to find this out. Just go to the “Performance” report and look at the “Queries” tab. You can then filter by position and look for keywords that are in positions 11-20. These are the keywords that you are close to ranking for, and a quick win can help you get to page one.
Should I focus only on Quick Wins?
No, you should not. Quick Wins are a great way to get some fast results, but they are not a long-term SEO strategy. You should focus on a mix of Quick Wins and a long-term strategy, like creating great content and getting quality backlinks.
What is a “long-tail keyword” and how can it be a Quick Win?
A long-tail keyword is a very specific, long keyword. They often have less competition and are easier to rank for. You can find them in your Google Search Console reports and create a new, specific article that targets them. This can be a huge Quick Win because you can get a lot of traffic from a keyword that no one else is targeting.
