Niche edits insert links into existing, indexed content rather than creating new posts. While potentially valuable, focus on editorial additions that genuinely improve content rather than forced placements.
Read MoreHighly specific, low-competition keywords targeting a narrow audience or topic.
Read Morerel=”nofollow” is an attribute that tells search engines not to pass link equity through a link. It is useful for paid links, untrusted user-generated links, or sources you do not...
Read MoreThe structure of internal links (header, sidebar, footer) that helps users and search engines discover pages.
Read MoreA special XML sitemap for Google News to help search engines discover and index news articles quickly.
Read MoreA site focused on a specific topic or vertical, often built for targeted traffic and monetization.
Read Morenoindex tells search engines not to include a page in their index. Use it for admin pages, staging copies, or low-value pages you do not want showing in search.
Read MoreN-gram analysis examines word sequence patterns in top-ranking content. Identify common phrases and terminology patterns competitors use to understand language that resonates with your audience.
Read MoreAn NLP process where search engines identify people, places, and organizations within content.
Read MoreNAP (Name, Address, Phone) consistency means using identical business information across all online listings. Inconsistent NAP confuses search engines and hurts local rankings – audit and standardize everywhere.
Read MoreOptimizing sponsored or branded content that blends with editorial content for visibility.
Read MoreAI that helps search engines understand human language and intent, powering features like BERT.
Read MoreNLP helps search engines understand human language context and intent. Write conversationally, answer questions directly, and use natural language patterns that match how people actually search and speak.
Read MoreBacklinks earned organically without paying or manipulating, highly valued by Google.
Read MoreThe number of clicks it takes to reach a page from the homepage, affecting crawlability and SEO.
Read MoreWhen a user searches for a specific brand, site, or app (e.g., “Facebook login”).
Read MoreContent that is very similar but not identical, which can cause indexing or ranking issues.
Read MoreNegative SEO is when someone tries to harm a site’s rankings (spammy backlinks, scraping). Monitor your backlink profile and disavow clearly malicious links if necessary.
Read MoreA common European SEO term meaning link building strategies for ranking improvement.
Read MoreA method of analyzing how pages or domains link to each other within a network (like PageRank).
Read MoreNeural matching helps Google understand synonyms and concepts beyond exact keywords. Write naturally using varied vocabulary – the algorithm understands related terms and concepts without exact repetition.
Read MoreOptimization of articles for Google News and Top Stories carousel, focusing on speed and freshness.
Read MoreHTML tags (rel=”next” and rel=”prev”) once used to indicate paginated series, now deprecated by Google.
Read MoreA meta tag that prevents Google from showing a cached version of a page.
Read MoreIn crawl graphs, a “node” represents a webpage or resource connected by internal links.
Read MoreA link with the rel=”nofollow” attribute, signaling search engines not to pass link equity.
Read MoreA meta robots directive telling search engines not to index a specific page.
Read MoreIrrelevant or inaccurate data that makes it difficult to interpret SEO performance metrics.
Read MoreThe process of filtering out irrelevant fluctuations in rank-tracking or analytics data.
Read MoreOrganic traffic from queries that don’t include a brand’s name.
Read MoreAn HTML attribute that prevents security vulnerabilities when links open in a new tab (target=”_blank”).
Read MoreAn attribute (rel=”noreferrer”) that prevents browsers from sending referral information when clicking a link.
Read MoreAnchor text simplified to its base form (e.g., “running shoes” vs. “Running Shoes”) for analysis.
Read MoreProcessed data adjusted to a standard format to make comparisons more accurate.
Read MoreThe canonical form of a URL after removing parameters, case sensitivity, or tracking codes.
Read MoreA directive telling Google not to display any snippet (text or rich result) for a page in SERPs.
Read MoreA term referring to hidden organic keyword data in Google Analytics due to privacy restrictions.
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